Tina Hardison is a creative director & designer, currently leading the design & creative team at Headspace.
Project 01: Headspace Design System
Defining the brand design system for Headspace — the app that made meditation simple, changing the digital mindfulness landscape and bringing new, accessible tools for everyday health and happiness to 100 million+ minds around the world.
Project 02:
Headspace AI
Companion
Meet Ebb — Headspace's new empathetic AI companion that helps you process life's ups and downs.
Built by clinical experts but designed by Headspace designers to bring a new innovative product experience to Headspace members to talk out whatever they are going through in their life.
Project 03: Grand Coffee Brand Identity
Helping my favorite neighborhood coffee shop establish an iconic and authentic brand identity. The identity was inspired by the Mission St. neighborhood, Grand’s egalitarian values, and a community of all walks of life brought together through a shared love of caffenation.
Project 04:
Headspace.com Redesign
Redesigning your favorite meditation app’s homepage. Increasing conversion rates by 10% and clicks to checkout by 19%.
PROJECT 05:
Headspace Therapy & Coaching
Introducing Headspace Therapy & Coaching into the app best known for meditation. Evolving the app experience to welcome one-on-one human support for all of life’s challenges.
PROJECT 06:
Goldmine
Brand Identity
Building an elevated yet approachable brand for an adaptogenic powder company.
